Access to White Label of Wirex’s Hybrid Crypto, Fiat & DeFi Services

Region: Europe
Oct 14, 2021, 10:00:00 AM Published By Wirex Team

We’re excited to announce that we’re white labelling our unique hybrid fiat and crypto services for the first time.

What is a White Label Solution?

In case you didn’t know, a white label solution enables businesses across the fintech, DeFi, banking and crypto industries to benefit from our innovative technologically-advanced and compliance-ready products and features. They can take advantage of what we’ve already developed and apply their brand to it, saving them time, money and expertise.

Why are we Offering White Labelling Now?

Since the dramatic growth in the crypto and DeFi market over the past year, there’s been an astronomical increase in demand for DeFi projects that are integrated with traditional financial infrastructure. And since we’ve got a 7-year track record of payments innovation, we know that Wirex are perfectly positioned to meet this demand.

As a company, we’ve developed a world-class product that allows users to buy, hold, exchange and spend multiple traditional and cryptocurrencies using a single, intuitive platform and debit card. The Wirex platform also offers easy access to DeFi-powered savings features with none of the associated user complexity or cost, so it makes perfect sense for businesses across the traditional and crypto sectors to take advantage of this!

Why is White Labelling with Wirex a Good Idea?

There are few other businesses in the crypto space that are capable of white labelling a combined crypto-and-traditional-currency solution. Since we’ve got nearly 4 million customers across 130 countries that have thoroughly-battle tested our products and services, there’s already been a high level of interest in our white label solution. Businesses can benefit from our long-standing reputation for innovation, experience, security and regulatory compliance. In fact, our use of next-generation technology recently saw Wirex awarded the FSTech ‘Cryptoasset Innovation of the Year’ prize!

As both the first company to develop a crypto-enabled debit card and crypto rewards programme and the first crypto-native company to achieve principal membership of Mastercard, it’s true that Wirex has made its mark on the industry.

We’re renowned for our unwavering commitment to customer security, working with trusted partners such as Fireblocks, Chainalysis, ZeroHash and Elliptic. Our knowledgeable and diligent in-house Compliance team endeavours to secure the appropriate licences where they exist - and applies gold-plated regulatory standards where they don’t.

The use of Wirex’s services will be attractive for all businesses seeking hybrid crypto and fiat solutions based on our extensive experience, expertise and existing licences.

What Wirex Features can be White Labelled?

  • Our crypto-enabled Visa/Mastercard card product allows for instant crypto-to-fiat conversion, providing a real-time rate and seamless user experience
  • Our native WXT token is deeply integrated into the platform, acting as a universal loyalty scheme for customers with up to 2% Cryptoback™ rewards on any purchases made
  • X-Accounts are one of our most popular features, a revolutionary savings tool that allows for DeFi-generated high yield of up to 16% AER interest on both fiat and digital assets. White labelling the X-Accounts represents a huge opportunity for traditional financial institutions and fintechs to give their customers uncomplicated, inexpensive access to DeFi benefits

What does our CEO and Co-Founder Think?

Pavel Matveev, the CEO and Co-Founder of Wirex, says

“We expect there to be a huge demand for this service, as most of the white-label solutions from crypto companies like ours only offer the fiat side. We have always combined best-in-class expertise and technology to enable everyday users to have straightforward access to the benefits of crypto, and with our white labelling solution, we can enable the customers of crypto and DeFi projects, traditional financial banks and institutions, and fintech companies around the world to experience the same.”

For further information and to express interest in Wirex’s white-label solution, please get in touch via email whitelabel@wirexapp.com

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